New Hygiene Division of BW Converting Solutions Unites PCMC, W+D, STAX and Northern Engraving to Accelerate Client Success
Green Bay, Wis. (September 29, 2023) – Barry-Wehmiller is pleased to announce the introduction of its new BW Converting Solutions (BWCS) Hygiene Division, which unites industry brands PCMC, W+D, STAX and Northern Engraving in a consolidated division in the platform, designed to accelerate the success of its tissue and hygiene customers.
“The global tissue and hygiene paper market is experiencing consistent growth in revenues and sales, and today our customers expect personalized experiences, transparent communication and real-time information,” said Sergio Casella, President, BWCS Hygiene Division.
According to Casella, the increasingly dynamic and constantly evolving tissue and personal care products market is characterized by consumers who are no longer satisfied with simply purchasing a product, but who ask to live profound experiences of interaction with brands. “BW Converting Solutions understands that it is not enough to be the best at designing and selling a product or service, but it is necessary to redesign one's business around the knowledge, values and needs of customers.”
The company’s shared strategic plan, programming, and control work contributes to ensuring that all parties proceed in the same growth-direction to converge at the exact point where they create value for the end-customer.
In the new BW Converting Solutions Hygiene Division, a global structure of people and experts now can more easily integrate their strategic initiatives and create comprehensive and effective products and services for customers around the world. This customer-centric strategy is the focus of the new Hygiene organization.
“This new and deliberate development makes the most of the synergies among the companies, resulting in the best service, new technologies, quality, sustainability and Industry 4.0 initiatives. From idea to finished product, we believe that no stage of our customer’s journey is any less important than another. Therefore, that’s why we pledge to be at their side every step of the way with an expanded scope of solutions, products, and support systems. Our newly-unified division is ready to tackle any and all challenges,” added Casella.
Hygiene Division -- Product/Market Segments
- Tissue converting machinery
- Toilet and Toweling
- Facial and Hankies
- Wipes converting machinery
- Dry and Wet Wipes
- Personal Care converting machinery
- Baby, adult and feminine care
- Packaging machinery
- Toilet and Toweling
- Facial and Hankies
- Conveying, product handling and end of line automation
- Custom embossing for tissue and nonwovens
Under the banner of our industry-leading Paper Converting Machine Company (PCMC) brand, BW Converting manufactures high-performance converting machinery for the tissue, nonwovens, hygiene, printing and packaging industries.
Under the banner of our industry-leading Winkler+Dünnebier (W+D) brand, BW Converting engineers and manufacturers machinery for the envelope and direct mail converting, printing and inserting, as well as e-commerce mailing bag markets. We also manufacture machinery for converting and precise processing of thin and inhomogeneous materials at high production speeds, such as folded tissue handkerchiefs, facial tissues, baby diapers and pants, feminine hygiene, light incontinence products, adult diapers and pants and underpads.
Under our STAX Technologies brand, BW Converting manufactures innovative technology for the world of tissue roll and folded wrapping, bundling, filling and case packing and palletizing and wider end-of-line automation for industrial applications.
BW Converting provides the highest quality engraved embossing rolls in the industry, serving a wide range of markets from tissue to nonwovens, towels, plastic and more under the banner of our industry-leading Northern Engraving and Machine brand.
BW Converting designs and manufactures precision machinery for Tissue, Hygiene, Print, Packaging, Mailing, Textiles and other high-performance Industrial applications. We unify our product brands Paper Converting Machine Company (PCMC), Winkler+Dünnebier (W+D), Baldwin Technology Co., Hudson-Sharp, STAX Technologies, and Northern Engraving and Machine under one global organization.